The diyStartup
Brand Workshop π±
The one stop diy course for startups to build a profitable, standout & impactful brand
Build your brand with a plan with this DIY online video course workshop, at your own pace & with an interactive workbook:
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Develop strong brand foundations through formulating a clear strategy
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Create a 12 month action plan for brand & marketing
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Align and achieve all your brand goals
$99
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get access now! πStarting out as a new business...
Congratulations π for starting up a business! And kudos for being 100% invested into it! π
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Now, let's get real...I know you're thinking about your next big move: π€
A brand new logo?
snazzy website?
fb ad campaigns?
email marketing?
Sales
funnels?
Truth is, It's a maze out there, right? π
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And you're likely feeling...
βL O S T π¨
Too many tasks, too little time, a small team and low funds π which means you can't try everything.
You gotta pick your battles. βοΈ
You have to be strategic and choose wisely.
But how do you know which one works bestβ
Another hard truth.
You won't.
Unless...
You've got a roadmap.
A step-by-step action plan you can follow.
Which guides all the execution and "to do" jobs.
This is roadmap and plan is called...
A 'Brand Strategy' π―.
So...
β NO more guesswork on business, branding, marketing and sales
β No more wasting time, money, and energy
β No more slow, unimpactful growth
β No more getting distracted by the latest marketing trends or 'quick wins'
And yes to...
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A robust Brand Strategy helps you focus on what truly matters.
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Creating a brand that resonates with your target audience, stands out in the marketplace, and drives impactful growth.
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Having a clear, actionable plan to build and impactful brand.
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Building a brand that makes a profit and a positive impact at the same time!
So...
ARE YOU READY to ditch the guesswork out of your branding and marketing efforts? πͺπ½
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ARE YOU READY to build a brand that is truly profitable, standout & impactful? π₯
If the answer is yes, then this workshop is for you! πͺπ½
The 3 Stages of The Startup Brand Workshop
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Stage 1
online Workshop
You'll have a full video course which goes through the complete brand strategy framework from your brand challenges & goals, to your brand vision, values and mission, defining your target audience, clarifying your brand messaging and setting out your brand research. Each exercise has a video with clear explanations and examples to help you.
Stage 2
Action plan
After the workshop is complete, you will be assigned a series of tasks to finalise your brand strategy and to begin working on an execution plan to action your strategy. If you have purchased the BONUS startup brand workshop, your one-to-one with Kiki will also be scheduled here.
Stage 3
12-24 Month Roadmap
Once the strategy is finalised, the last thing we'll work on together is a 12-24 month roadmap. This is a clear step-by-step roadmap on everything your brand will work on from now until the next 24 months. From brand & marketing plan, to sales strategy, to website. We will work together to list all the tasks you have to do in order to achieve your goals, growth and aligned with your strategy. Plot your brand tactics & tasks in priority order over the next 12-24 months so you remain focused on the task at hand. We will also teach you here how to use your strategy and all the documents and templates provided throughout the workshop and 30-day plan to make changes in the future.
Is this workshop right for me?
This is perfectly suited for you if you're a start-up to small sized business, at the beginning of your journey.
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BUT before booking yourself onto the waitlist, I want to make sure that this workshop is right for you so pre-qualify yourself for this workshop below ππ½
"Anyone starting a business should join this workshop!" - Llyod
IS NOT for... β
Businesses that are looking for business strategy - Everything in this workshop will be brand strategy.
Businesses do not have their product or service finalised
Businesses that just want marketing or sales tips, advice or coaching
People that want to build a successful brand overnight
People that are not serious or 100% committed to building their brand.
What will the workshop cover?
This workshop will set the right foundations for you to build your brand. Providing you with a clear, easy-to-follow brand plan to guide your brand's growth in the first 1-2 years.
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It will cover....
Brand Analysis
- β Business & brand audit
- β Exploring & identifying brand obstacles
- β Setting clear brand goals
Brand Anatomy
- β Brand Purpose
- β Brand Vision
- β Brand Values
- β Brand Mission
- β Brand Promise
- β Brand Positive Impact
The Market
- β Target audience
- β Market segments
- β Unique value proposition
- β Customer journey map
- β Brand experience
- β Brand competition
Brand Messaging
- β Brand personality
- β Brand voice
- β Brand story
- β Brand pitch
- β Brand name (if help is needed)
- β Brand tagline
Research
- β Audience research
- β Customer research
- β Brand experience research
- β Brand journey research
- β Competitor research
- β Brand perception research
Bonuses
- β 30 day one-to-one guided action plan
- β DIY Content, research, marketing & branding exercises guides
- β 12 month follow up with Kiki
What will I achieve? π€
There are three primary goals of this workshop:
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π― Strategic Alignment: To help you formulate a clear, actionable Brand Strategy. This enables an in-depth understanding of your brand, its obstacles, and your target audience.
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π― Targeted Execution: To equip you with the tools and insights necessary for precise business, branding, and marketing actions, all while positioning your brand effectively in the market.
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π― A Step-by-Step Plan: To develop a comprehensive 12-month branding and marketing action plan, tailored to your specific needs, which serves as a roadmap for sustainable growth and impact.
"I've gained a massive amount of clarity from the workshop. lots to take away to create an incredibly strong brand!"
- payal
Why THIS workshop? π
1. This workshop is all about serious FUN! - π Why? Because fun sparks creativity and gives you the comfortable space to
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2. This workshop has been formulated by Kiki's 9+ years experience in working with and building over 50 global brands. The strategies and methods in this workshop are the works of Kiki and not things you'll find online.
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3. It's actionable! This workshop makes the serious work feel like play and that's because you leave with an IMPACTFUL and DOABLE planβno fluff, no fuss! π
Okay... Seems good!
"We Got Thinking And Talking About The Things We Haven't Discussed Before!"
- Joseph
A reminder.
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Aο»Ώs a startup brand you will walk away from this workshop with a clear strategy and action plan to go on and build your brand, effectively, for the first 2 years!
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Now, if you're happy with all of that, go ahead and put book your space below!Β I look forward to seeing you there! π
